This microsite was a project aimed at simplifying the search for SYNLawn products. The goal was to create a site that is tailored by the user's journey and needs. After a series of brief questions the user can then draw around their lawn/project area using google map integration and the end result is a series of tailored options of turf along with quotes for that specific measured area. The various screens were controlled using styled pages with Gravity forms. SYNLawn has seen an increase of over 150% leads through their site since the integration of this microsite.